Barbara went through a classical education with German Abitur, banking apprenticeship and business studies in Germany and the US, paired with several internships and exchange programs abroad.
IN her professional experience, she built-up specific competencies in lean management, efficiency, luxury customer behavior, marketing & sales, retail, and leadership.
In total, Barbara gained 15 years experience in the automotive sector in Germany, the US, and the Netherlands, as well as through projects in Switzerland and Korea. 10 out of the 15 years were in Management. Besides, her consulting projects brought her to expandind markets in the retail business and re-organizing teams and acting as HR & culture contact point.
Here you find an overview of projects Barbara worked on over the past years.